Tag Archives: social networking

Hats off to Arrington

Well, it seems that the Mike Arrington’s pointed critique of social marketing practices is getting even the very large players to move quickly. Today, we’re adding a fifth principle that clarifies a specific use case that we feel is particularly … Continue reading

Posted in Advertising, Facebook, MySpace, Social Advertising, Social Commerce | Tagged , , , , , , , , , | Leave a comment

Do social networks care about your privacy?

Following my post yesterday on Twitter having to think carefully about privacy, a friend pointed me to a study that shows how social networks leak deep personal information, allowing third parties to combine what you do with who you are. … Continue reading

Posted in Advertising, Digital Media, Facebook, Social Advertising, social media, Twitter | Tagged , , , , , , , , , , , , , , , | 3 Comments

Cloud Computing: You May Need It If You Go Viral On Facebook

I organized a panel on cloud computing at the Nantucket Conference last weekend. One of the panelists was Stevie Clifton, founder/CTO of Animoto. He shared a story about Animoto’s experience with Amazon Web Services’ Elastic Compute Cloud and going viral on Facebook … Continue reading

Posted in amazon web services, cloud computing, Digital Media, startups, Web 2.0 | Tagged , , , , , , , , , , | 2 Comments

Consumer-Selected Sponsorship

Sponsorships are growing as an advertising concept and the most interesting sub-segment is the one where consumers select the sponsors they want to be associated with. One of our companies, AWS Convergence Technologies (the folks behind WeatherBug) was a pioneer … Continue reading

Posted in Digital Media, Facebook, MySpace, Social Advertising, Social Commerce, startups | Tagged , , , , , , , , , , , | Leave a comment

Getting Social Platforms Right

Since I’m a platform guy by background, I’ve been very interested in how social infrastructure, i.e., social platforms such as Facebook’s F8, Bebo’s clone, Google’s OpenSocial and MySpace’s recently launched developer platform, is going to evolve. Some recent good reading on … Continue reading

Posted in Facebook, MySpace, Social Advertising, Social Commerce, social media, Web 2.0 | Tagged , , , , , , , , , , , , , , , , | Leave a comment

OpenSocial: The Lowest Common Denominator?

Google’s OpenSocial is becoming the lowest common denominator for application integration in the social media space. That’s actually not that great for Google as it is rarely the case that the most successful applications run on the lowest common denominator … Continue reading

Posted in Digital Media, Facebook, Google, MySpace, social media, startups, Web 2.0 | Tagged , , , , , , , , , , | 1 Comment

Facebook SocialAds Market Size

An entrepreneur and I were talking about startup opportunities in the social advertising space. We ended up wondering about market size, which is an impossible question to answer on Net scale so instead we talked about Facebook’s SocialAds network. We … Continue reading

Posted in Advertising, Facebook, Social Advertising, VC, Venture Capital, Web 2.0 | Tagged , , , , , , , | 5 Comments

MySpace vs. Facebook : Apple vs. Orange

Although some love to throw MySpace and Facebook in the same bucket, the two companies continue to evolve in different directions to the point where it is probably better to talk about meta-competition than direct rivalry. The latest example is how they … Continue reading

Posted in Advertising, Digital Media, Facebook, MySpace, Social Commerce, Web 2.0 | Tagged , , , , , , , , | 3 Comments

Making Money on MySpace

It’s always been possible to make money on MySpace if you didn’t pay much attention to the terms of service. The site has never consistently enforced its ban on commerce. That’s partly due to technical reasons–from a content filtering standpoint, … Continue reading

Posted in Advertising, Digital Media, Facebook, MySpace, Social Commerce, startups, Web 2.0 | Tagged , , , , , , , , , | 5 Comments

Facebook’s Secret Plan

I’ve figured out Facebook’s secret plan and I love it. Everyone gets everything for nothing. The everyone is truly everyone since Facebook is no longer about highschool and college kids. Most of the friend invites I get these days are … Continue reading

Posted in Digital Media, Facebook, startups, Web 2.0 | Tagged , , , , , , , | 7 Comments