Tag Archives: Social Advertising

Hats off to Arrington

Posted on November 4, 2009 by Simeon Simeonov

Well, it seems that the Mike Arrington’s pointed critique of social marketing practices is getting even the very large players to move quickly. Today, we’re adding a fifth principle that clarifies a specific use case that we feel is particularly … Continue reading →

Posted in Advertising, Facebook, MySpace, Social Advertising, Social Commerce | Tagged Advertising, Facebook, Industry News, Michael Arrington, MySpace, Social Advertising, Social Commerce, social networking, TechCrunch, zynga | Leave a comment

Do social networks care about your privacy?

Posted on August 26, 2009 by Simeon Simeonov

Following my post yesterday on Twitter having to think carefully about privacy, a friend pointed me to a study that shows how social networks leak deep personal information, allowing third parties to combine what you do with who you are. … Continue reading →

Posted in Advertising, Digital Media, Facebook, Social Advertising, social media, Twitter | Tagged Advertising, Digital Media, Facebook, OBA, online behavioral advertising, personally identifiable information, PII, privacy, RightMedia, Social Advertising, social media, social networking, social networks, Twitter, Yahoo, YieldManager | 3 Comments

Consumer-Selected Sponsorship

Posted on February 15, 2008 by Simeon Simeonov

Sponsorships are growing as an advertising concept and the most interesting sub-segment is the one where consumers select the sponsors they want to be associated with. One of our companies, AWS Convergence Technologies (the folks behind WeatherBug) was a pioneer … Continue reading →

Posted in Digital Media, Facebook, MySpace, Social Advertising, Social Commerce, startups | Tagged archetype media, Digital Media, Facebook, MySpace, Polaris Venture Partners, Social Advertising, Social Commerce, social networking, socialvibe, sponsorship, startups, weatherbug | Leave a comment

Viral Dictionary

Posted on February 11, 2008 by Simeon Simeonov

I met the folks at Pandemic Labs a few weeks ago at a MITX event. Great small team–a technology-leveraged agency specializing in viral and social marketing. Their new site launched over the weekend and the viral dictionary caught my attention–I … Continue reading →

Posted in Social Advertising, social media, startups | Tagged MITX, Pandemic Labs, Social Advertising, social media, startups, viral dictionary, viral marketing | 2 Comments

Getting Social Platforms Right

Posted on February 7, 2008 by Simeon Simeonov

Since I’m a platform guy by background, I’ve been very interested in how social infrastructure, i.e., social platforms such as Facebook’s F8, Bebo’s clone, Google’s OpenSocial and MySpace’s recently launched developer platform, is going to evolve. Some recent good reading on … Continue reading →

Posted in Facebook, MySpace, Social Advertising, Social Commerce, social media, Web 2.0 | Tagged developer incentives, Ecosystem Test, F8, Facebook, Max Levchin, MySpace, OpenSocial, Slide, Social Advertising, Social Commerce, Social computing, social infrastructure, social media, social networking, social platform, Web 2.0, Weblogs | Leave a comment

Facebook SocialAds Market Size

Posted on November 24, 2007 by Simeon Simeonov

An entrepreneur and I were talking about startup opportunities in the social advertising space. We ended up wondering about market size, which is an impossible question to answer on Net scale so instead we talked about Facebook’s SocialAds network. We … Continue reading →