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Tag Archives: online behavioral advertising
Better Advertising backs self-regulation
Better Advertising has a new web site. Check it out. Also, our corporate blog is up. The current post outlines the three pillars of behavioral targeting self-regulation: Education, to empower consumers Transparency, to make clear who is doing what to … Continue reading
Posted in Advertising, FastIgnite, startups
Tagged Advertising, Better Advertising, FastIgnite, online behavioral advertising, privacy, self-regulation, startups
2 Comments
Better Advertising Launches
Exciting day today. Better Advertising just came out of stealth. I’m acting CTO & co-founder, much in the way we started Plinky/Thing Labs last year. In fact, I got to know Better Advertising CEO Scott Meyer though the Plinky diligence … Continue reading
Posted in Advertising, FastIgnite
Tagged Advertising, Better Advertising, FastIgnite, online behavioral advertising
3 Comments
Do social networks care about your privacy?
Following my post yesterday on Twitter having to think carefully about privacy, a friend pointed me to a study that shows how social networks leak deep personal information, allowing third parties to combine what you do with who you are. … Continue reading
Posted in Advertising, Digital Media, Facebook, Social Advertising, social media, Twitter
Tagged Advertising, Digital Media, Facebook, OBA, online behavioral advertising, personally identifiable information, PII, privacy, RightMedia, Social Advertising, social media, social networking, social networks, Twitter, Yahoo, YieldManager
3 Comments
