Tag Archives: MySpace

Hats off to Arrington

Well, it seems that the Mike Arrington’s pointed critique of social marketing practices is getting even the very large players to move quickly. Today, we’re adding a fifth principle that clarifies a specific use case that we feel is particularly … Continue reading

Posted in Advertising, Facebook, MySpace, Social Advertising, Social Commerce | Tagged , , , , , , , , , | Leave a comment

Consumer-Selected Sponsorship

Sponsorships are growing as an advertising concept and the most interesting sub-segment is the one where consumers select the sponsors they want to be associated with. One of our companies, AWS Convergence Technologies (the folks behind WeatherBug) was a pioneer … Continue reading

Posted in Digital Media, Facebook, MySpace, Social Advertising, Social Commerce, startups | Tagged , , , , , , , , , , , | Leave a comment

Getting Social Platforms Right

Since I’m a platform guy by background, I’ve been very interested in how social infrastructure, i.e., social platforms such as Facebook’s F8, Bebo’s clone, Google’s OpenSocial and MySpace’s recently launched developer platform, is going to evolve. Some recent good reading on … Continue reading

Posted in Facebook, MySpace, Social Advertising, Social Commerce, social media, Web 2.0 | Tagged , , , , , , , , , , , , , , , , | Leave a comment

MySpace + Google >= Facebook?

The much expected, joked about and pre-announced MySpace developer platform is finally here. Well, not quite: As Aber mentioned, we’re currently in a sandbox phase. Here are the important points to understand about this phase: Your application profiles are private … Continue reading

Posted in Digital Media, Facebook, Google, MySpace, social media, Web 2.0 | Tagged , , , , , , | 2 Comments

OpenSocial: The Lowest Common Denominator?

Google’s OpenSocial is becoming the lowest common denominator for application integration in the social media space. That’s actually not that great for Google as it is rarely the case that the most successful applications run on the lowest common denominator … Continue reading

Posted in Digital Media, Facebook, Google, MySpace, social media, startups, Web 2.0 | Tagged , , , , , , , , , , | 1 Comment

MySpace vs. Facebook : Apple vs. Orange

Although some love to throw MySpace and Facebook in the same bucket, the two companies continue to evolve in different directions to the point where it is probably better to talk about meta-competition than direct rivalry. The latest example is how they … Continue reading

Posted in Advertising, Digital Media, Facebook, MySpace, Social Commerce, Web 2.0 | Tagged , , , , , , , , | 3 Comments

Making Money on MySpace

It’s always been possible to make money on MySpace if you didn’t pay much attention to the terms of service. The site has never consistently enforced its ban on commerce. That’s partly due to technical reasons–from a content filtering standpoint, … Continue reading

Posted in Advertising, Digital Media, Facebook, MySpace, Social Commerce, startups, Web 2.0 | Tagged , , , , , , , , , | 4 Comments

The Rise of Social Infrastructure

I wrote this piece on social infrastructure last fall for the inaugural issue of Social Computing Magazine. As most startups, SCM was a little late to launch and hence some of the data and references in the article are dated. … Continue reading

Posted in Digital Media, MySpace, Social Commerce, Web 2.0 | Tagged , , , , , , , | 4 Comments

Widgets, Widgets, Everywhere

Widgets are the new cool. Everyone agrees they are a big phenomenon that’s here to stay. No, widgets are not new. They’ve been around for a very long time in multiple technology implementations. Some prior examples are in Brad Feld’s … Continue reading

Posted in Digital Media, Mobile, MySpace, startups, Web 2.0 | Tagged , , , , , , , , , , , | 12 Comments

MySpace Doesn’t Want You to Make Money

In the continuing saga of MySpace vs. third-parties-who-want-to-make-a-buck, MySpace recently blocked Revver. TechCrunch got MySpace PR to explain why it happened. If a widget violates our TOS, we block them. Breaches would include any person, widget or software that violates … Continue reading

Posted in Digital Media, MySpace, Web 2.0 | Tagged , , , | 17 Comments