Tag Archives: Better Advertising

Three rules for buying your friend’s company

Better Advertising bought Ghostery, an awesome Firefox add-on that David Cancel built. Read the Better Advertising take and David’s take. Other than the fact that Ghostery is awesome and a perfect fit for the mission at @betterads, the reason I’m … Continue reading

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Better Advertising backs self-regulation

Better Advertising has a new web site. Check it out. Also, our corporate blog is up. The current post outlines the three pillars of behavioral targeting self-regulation: Education, to empower consumers Transparency, to make clear who is doing what to … Continue reading

Posted in Advertising, FastIgnite, startups | Tagged , , , , , , | 2 Comments

Exploring privacy

The title of this post is also the title of the first of three public roundtable discussions by the FTC focused on privacy online. The Federal Trade Commission will host a series of day-long public roundtable discussions to explore the … Continue reading

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Better Advertising Launches

Exciting day today. Better Advertising just came out of stealth. I’m acting CTO & co-founder, much in the way we started Plinky/Thing Labs last year. In fact, I got to know Better Advertising CEO Scott Meyer though the Plinky diligence … Continue reading

Posted in Advertising, FastIgnite | Tagged , , , | 3 Comments