Ooyala won the Amazon Web Service Startup Challenge last night. The company has a video hosting platform integrated with an ad network and some interesting bells and whistles built around the notion of using computer vision to provide better ad targeting, interactive entertainment and commerce. The founding team comes from AdSense.
The symbol of the prize was a gold-painted hammer signed by Jeff Bezos. Under the lenses of the eager photographers and videographers, the team banged the hammer on a 2U rack server to symbolize the end of servers deployed in the enterprise.