Tag Archives: behavioral targeting

Even Opt-In is Not Safe

mocoNews continues the coverage of the FTC complaint by consumer privacy groups against the mobile industry. But where consumer groups see a threat to privacy, companies see a user experience they claim can be managed by giving the consumer the … Continue reading

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Let’s Be Smarter About Privacy

I don’t know what it would take for history not to repeat itself. The story goes something like this… Company X figures out a cool new way to collect and analyze lots of data for the purposes of better ad … Continue reading

Posted in Advertising, Digital Media, Mobile | Tagged , , , , , , , | 3 Comments