Tag Archives: programmatic

Advertising marketplace design

Posted on October 13, 2015 by Simeon Simeonov

In the past decade several Nobel prizes in Economics have been awarded in the broader area of market (mechanism/auction/game) design. This is not surprising as the combination of Internet connectivity and ample computing resources are causing automated markets to pop … Continue reading →

Posted in Advertising, Digital Media | Tagged , , , , , | 1 Comment