An interesting company to watch is EveryZing (what used to be Podzinger). My friend Tom Wilde recently took the reigns as CEO. His task is similar to that of many CEOs of Series B companies–take good tech that has gone to market the wrong way and turn it into great tech that is going to market using a better business model. Tom is a sharp & strategic leader and the process he puts the company through could offer lessons for others. Here is a video of Tom explaining the transformation the company will go through.
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I remember Podzinger as a great search tool for audio/podcasting files on the Web.
I wonder what happened…
It could really make an easy way for marketers to find ”niche” audience with Long tail approach ( audio content ).